March 1, 2023
You may already have deployed an NFT collection, and you may be a business thinking to expand into the metaverse and enter this relatively new market. NFTs can go further than just the actual NFT as one can add utility to the NFT collection that can increase client engagement and feeling of community. One way to add utility is to host an event for your NFT holders. Not only is this a great way to merge the virtual with physical but it also gives added value such as brand awareness and engagement. Offering NFT holders to take part in an event can also strengthen your community and have a deeper connection with their business.
With the rise of the metaverse underway, society needs a way to prove ownership of digital goods in these virtual worlds, and that includes digital tickets that give you access to virtual events.
Maybe the concept of events linked to virtual goods of NFT collections sounds strange to you, but they are here, and the popularity around such events will most likely continue to grow over time alongside the growth of Web3. NFTs are the way to prove ownership of tickets to these events, like physical tickets are used today, NFTs are a digital pass. When you arrive at an event you show your digital ticket which gets scanned, and one can enter.
- Create an event
- Generate an event ticket
- Send it to their holders
- Get their event entrance personnel to scan it to let your NFT collection holders enter the event easily.
Creating a HolderTicket for your customers to access or enter the exclusive physical event allows you to attach even more value than just the entry itself, it becomes a digital collectible. No matter what type of event, NFTs are amazing creators of value, not only for event organizers but marketing partners too.
Not only can event staff easily verify whether the HolderTicket is authentic or not using the blockchain, but one can resell the tickets on the blockchain after the event has ended! It all depends on what value someone thinks the HolderTicket to the exclusive event has after it has ended.
Certhis offers all Web3 tools to convert your users into holders.
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